Tyreplus Australia
OVERVIEW
The TYREPLUS franchise wishes to have a national website to introduce its offer and its network. They also wants to offer an individual website to each of their 45 franchisees.
Goals :
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Provide consumers with information and options to meet their booking / quotation request needs
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Develop a new “national” website for TYREPLUS
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Generate trafic online and on-site
ACHIEVEMENTS
Tyredating delivers the TYREPLUS Australia sites in March 2018.
1 National website:
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Website introducing the offer and the franchise
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Fully responsive website
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Main feature: search for a retail outlet with a direct link to the site of the selected franchisee
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Back office for the franchise to push marketing operations (banners, landing pages) on franchise websites
45 franchisees websites:
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Corporate idendity charter common with the one from the franchise
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multi-brands tires selector
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Presenting the services of each center
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Price display
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Only appointment module
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Quotation request module
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E-booking : online order, on-site payment
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Individual back-office for each franchisee in order for him to animate his website
Each new franchisee to join TYREPLUS can have his own website with no further investment